PR expert Max – Clifford (Max Clifford), said Tiger Woods’s image in the car accident damaged and will not affect his future earning power. He cited a number of scandals have been troubled by the sports stars, including David Beckham.
Recent sex scandal a lot of Tiger Woods, not only central to Rachel – Wu Qitai children (Rachel Uchitel), the second protagonist Jamie – Grabs (Jaimee Grubbs), there are many others. In a time when people are talking about the 33-year-old Tiger Woods issued an astonishing statement. The statement said he is not perfect, a mistake. This is further speculation that Tiger Woods makes a car accident back in the end what had happened.
“It will certainly change people’s perception of him, he was always a good man’s model home. Some people dream of impossible things, seems he is doing.” Max – Clifford said, “This will do damage to ? Yes. this will make him sad? Yes. However, this does not change his earning capacity, or the sponsorship contract, so long as he continues to be the world’s best golfer, because that is where everyone needs him reasons. This matter does not prevent people want to see his desire to play golf. ”
Tiger Woods is the sport for many years, the first money-making machines, some estimated that the annual light to his sponsor advertising endorsement fees as high as 100 million U.S. dollars. In Tiger Woods issued a statement, his several major sponsors have issued a statement expressed its support, will not change the marketing strategies.
PR expert Max – Clifford, I have first hand experience of sports scandals. He has dealt with Rebecca, 2004 – Luce (Rebecca Loos) SELF-have affair with David Beckham events. “Looking look at the big sports stars, personal feelings exposure does not affect their image.” Max – Clifford added, “The most obvious example is David Beckham. Scandals do damage against him? None at all. scandal immediately whipped up a storm, but lasted only a few weeks. at home, let him apart from the sex scandal embarrassed the problems occur, the right of his earning power is not affected in the slightest. it was expected that he would lose sponsors, however, and not implemented. ”
However, Max – Clifford believes the next few days we expect people to jump out of Tiger Woods, who had affair with her, as it has been contact with him. “We have been contacted, and they claimed a relationship with the tiger.” Max – Clifford said, “Now is the fishing and hunting and opening up period.”
